Gentle Genius PR : Who We Are

Our Formula Is Simple.

produce genius results rooted in purpose.

Gentle Genius PR, is a boutique public relations firm based in Los Angeles committed to building authentic brand awareness. Founded in 2016 by KaNetra King, Gentle Genius PR specializes in public relations for creative entrepreneurs and small businesses pushing inclusion efforts forward. Specialty industries include lifestyle, health & wellness and media/entertainment. We advise clients on campaigns and projects that deliver ROI, engage the media and speak to their consumer base. As a result, our clients understand that genius results is the standard and our dedication to upholding our clients' ambitions solidifies our role as the premier choice for creative entrepreneurs and small business owners.

What Our Clients Say  

Client Testimonials

Your brand
Your Genius
on display.

We take the time to research and understand our clients, their brand and industry. We work with creatives, entreprenuers and businesses alike to build relationships, install innovation into their culture and move their brand forward in brave new ways.

V Spa

Industry : Health & Wellness
Brand Management Social Media Support Media Relations

“KaNetra really takes the time to research and understand your industry and is very thorough in her work. I feel comfortable trusting her with the direction of my marketing strategy and her input is helpful and invaluable. She works smart and hard always looking for the right strategy for YOU and your business. Her calm energy is always a plus to be around. I highly recommend her for your PR and marketing needs.”

Veronica Acebedo, Owner | V Spa

Lions Dream, LLC

Industry : Lifestyle
Media Relations

“KaNetra is great to work with because of her positive spirit, resourcefulness and tech savviness. She always sharpens what already exists.”

Shawn Blanchard - Author / CEO | Lions Dream, LLC

Casmalia Street

Industry : Lifestyle | Education
Brand Management Social Media Support

“KaNetra has grown my social media over 25% in the last 3 months, created a useful and effective branding strategy, and curated my product launch. Among many many other things! If you are a business owner and you want to increase your visibility, this is the best woman/company for the job!”

Traci-Marie Cheatham, Founder | Casmalia Street

We Win Foundation

Industry : Health & Wellness | Nonprofit
Media Relations

“What I enjoyed the most about working with KaNetra was her professionalism, personality and attention to details. It resulted in a successful event and we could not have done it without her and her team. If I had to sum it up my experience was amazing!”

Zenay Arnold, Founder | Co-Founder of We Win Foundation

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Recent Press Hits

People Are Talking

So you've got a genius idea? Great! A genius idea or project that the world knows about is even better. There is where your genius will shine! A public relations firm that can build relationships with the media and acquire the right press coverage are the keys to success in the PR world.

KaNetra King

CEO: Gentle Genius Public Relations

Meet The Founder : KaNetra King

The Gentle Genius

KaNetra King is a Dallas native and Los Angeles-based publicist with expertise spanning lifestyle, entertainment, B2B and technology sectors. Elevating genius people and stories is her jam.

Prior to founding Gentle Genius PR, she worked with a global communications agency where she supported traditional and integrated client campaigns for top brands, including Panasonic, Newell Rubbermaid, HERE Technologies and Fox Home Entertainment. Previous to this position, she worked with The Recording Academy, GRAMMY U division and assisted with GRAMMYs Week, BET Honors, BET Awards, GRAMMYs on the Hill, SoundExchange’s 10th Anniversary Celebration and The Howard Theatre’s Annual Benefit Gala to name a few.

Clients have been featured in and on Black Enterprise, Los Angeles Sentinel, Vibe, Blavity, The Source, TEDx, CNN, Sheen, Huffington Post and more.

She holds a Bachelor of Arts in Sociology from Howard University in Washington, D.C. and is an avid lover of vinyl records and puppies.